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BDB Pitmans can announce that British heritage brand Fred Perry has launched a new flagship store on the ground floor of Bruntwood Works’ iconic Afflecks building in the Northern Quarter in Manchester.

BDB Pitmans carried out the legal work for Fred Perry in negotiating the lease documentation for the new store. The team advised on satisfying the detailed planning requirements at the site and on terminating Fred Perry’s existing tenancy in Police Street, Manchester.

Relocating from their shop on Police Street, Fred Perry’s new retail store and showroom occupies a larger 2820 sq ft space in the double corner unit on the junction of Oldham Street and Church Street. The brand opened its doors for the first time on Saturday 29 May 2021, the new address is 41-43 Oldham Street, Manchester, M1 1JG.

BDB Pitmans works with many leading retail brands, providing responsive and pragmatic advice on property acquisitions, management and disposals, commercial and employment law.

Sarah Godfrey, Legal Director at BDB Pitmans, said:

‘As a team, we are proud to be at the cutting edge of innovative retail – working with brands prepared to do different to creatively overcome the challenges of the new environment. We have worked closely with Fred Perry on their property portfolio throughout England and Wales for many years now and are particularly proud to have assisted the brand in such an exciting new venture.’

Richard Gilmore, Managing Director at Fred Perry said:

‘We’re delighted to be moving to the Northern Quarter. The area has no shortage of strong associations with ground-breaking music and subcultural style – something we continue to champion. Our retail spaces aren’t just shops, and we’re looking forward to sharing what we do with the Manchester community as part of an exciting continuation of Fred Perry and Afflecks’ mutual commitment to heritage and innovation. We now have a space we can be truly proud of in Manchester.’

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